( Body By Olivia )

( SERVICES )

Brand Identity

( Their story )

Body By Olivia is a platform to help women move, nourish and love their bodies through pilates based workouts, nourishing recipes and mindfulness practices.

( OUR APPROACH )

We worked closely with Olivia to bring her brand to life based on her long term goals for her business and the type of women she dreams of working with. Our goal was to create a really warm and inviting brand to help women that are intimidated by the gym or who don’t feel like they belong in the fitness community - to feel a sense of belonging in Olivia’s community.

( Brand Identity )

We strategically chose a colour palette that is distinctive within her industry, pioneering a fresh approach that resonates with her brand’s values and appeals to her target audience.

( Social Templates )

Templates designed for Instagram presence to keep their branding consistent and aligned.

( Apparel & merch )

Mockups created to show Olivia how she could effectively translate her identity over to a range of apparel or merch that she aims to launch in the future.